Awarded at the SITE Global Conference in Bangkok January 11-14, 2019

TORONTO – January 21, 2019 – SITE Canada has been recognized as Chapter of the Year under the leadership of SM+i’s Diane Alexander, who held the role of president for a 2-year term spanning 2017 and 2018.

The award was announced at SITE 2019 Global Conference, which took place in Bangkok, Thailand from January 11-14th. According to SITE, the Chapter of the Year award “acknowledges the extraordinary efforts and performance of local chapter leaders and members, as well as recognizes the importance of the SITE Chapter network to support growth and continued success of local initiatives that result in the strengthening of our incentive travel industry.”

The qualification period for this year’s award was July 2017 – August 2018. SITE Canada was chosen out of 30 chapters, judged by a panel of SITE members from around the world. As part of the selection process, some of the chapter’s notable achievements included:

  • Executing 16 successful events
  • Establishing a strategic partnership with SITE Ireland, driving mutually beneficial learning opportunities between two distinct markets
  • Collaborating with M+IT Magazine to execute the Incentive Travel Market Survey, ensuring relevant data was captured to identify industry trends and forecasts in Canada
    • Hosting a panel discussion at Incentive Works to review the findings with industry professionals

According to Alexander, SITE Canada’s achievement can be credited to the dedication of the entire Board of Directors and volunteers.

“I have been fortunate to work with an incredible group of people in our chapter, both board members and members at large, over the past two years,” says Alexander. “Their dedication and commitment to our chapter’s goals and success has been inspirational and their efforts have paid off with us being named Chapter of the Year once again. I am so proud of what we have accomplished together and have been honoured to be the leader of this outstanding Chapter in 2017 and 2018.”

This marks the 5th time the Canadian chapter has been recognized as Chapter of the Year following their recognition in 2016, and the 10th time they have won a Chapter Excellence award.



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