Ellie MacPherson, senior vice-president of Strategic Meetings + Incentives

October 27, 2017 – Brian Robertson, president of Vision Travel Solutions, is delighted to announce that Ellie MacPherson, senior vice-president of Strategic Meetings + Incentives, a part of Vision, has been elected to the International Board of SITE, the worldwide Society for Incentive Travel Excellence.

“This is a huge accolade for Ellie whose expertise, we are sure, will bring a tremendous level of dedication and knowledge to the board,” says Robertson. The SITE board currently features 14 members from nine different countries ranging from Italy to China and now including Canada.

MacPherson, who has been with SM+i for 11 years, has been a member of SITE for 15 years and served on the association’s Canadian board for the past six. As she says: “It’s a great honour to be elected by my SITE colleagues from around the world. I’m looking forward to serving the association which has brought so much education and fellowship to all of us in the incentive travel industry.” MacPherson’s goals include furthering the case for incentive travel as a proven business strategy as well as creating continued educational and certification opportunities for members.

SITE, the leading voice in the incentive travel industry, was founded in 1973 and today has over 2,000 members in 84 countries worldwide.

About SM+i

Strategic Meetings & Incentives is Vision Travel’s world-class meetings and incentives division. Whether you need to motivate, reward, inform or train your team, SM+i will meet your goals and objectives and with outstanding creativity and down-to-the-smallest-detail operational efficiency – anywhere in the world. For more information, please visit www.strategicmi.ca.

About Vision Travel

Vision Travel is an established leader in travel management in Canada, employing 725 travel professionals. The company has been providing a full range of corporate, meetings & incentives, leisure and loyalty travel services from coast to coast to a wide spectrum of Canadian companies since 1953. In 2016, Vision Travel was ranked 24th in North America on the Travel Weekly Power List and is a leading member of Virtuoso, the world’s most prestigious travel network. In April 2017, Vision Travel merged with Direct Travel as the first step toward a shared strategy to build a global company.

Vision Travel is committed to a more personalized and responsive approach to the business of travel and this is achieved through customer service, exceptional value and trust.  Our success is a testament to our valued team members.  For more information about Vision Travel, please visit www.visiontravel.ca.


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